No means No

After being a work-at-home entrepreneur for over 7 years, I can attest that the toughest item on this list for me, personally, is learning to say no to potential clients or customers. When you work for yourself – especially in the early days – you’re not always sure where that next paycheck is coming from. And even when the customer roster is full this month, you can’t be positive the same will be true next month or the month after, so you tend to take on more work than you can comfortably perform. After all, isn’t a few nights of burning the midnight oil well worth the benefit of having a little more padding in the bank account?

The problem is, working too much to stay ahead causes us stress and job burnout – and it also makes spouses and families a tad angry! So we just exchange one stress point (finances) for another (overwork and family pressure). There is a solution, although you’re not going to like it. Set a limit and stick to it.

I know, I know, this is easier said than done. But I can honestly say that I’ve never had a customer or client disappear into thin air when I told him or her they had to wait a few weeks or months to work with me. In fact, it often shows that you’re in demand and that you can pick and choose who you work with, and when. And that’s a valuable trait, particularly when you want to command top rates for your expertise.

Think about the busiest restaurant you know of: the Hard Rock Cafe, the Cheesecake Factory, etc.  The advance reservations notice these establishments require actually increases their mystique and reputation. Making your customers and clients wait can do the same for you!

Decide how many products you’re going to release, how many interviews you’re going to do, how many coaching clients you’re going to work with, how many articles you’ll write, or how many hours you’re going to work per week, and then stop. That’s it – no more.

One of the best ways to keep your work commitments at a tolerable level is to make a commitment to your family. You can start with committing to attending every softball game, every Scout meeting, and every recital. You can promise dinner each evening, or read out of a chapter book every night to your children.  This will make you accountable to your own scheduled work day. You may feel a momentary pang of regret or anxiety when you tell a potential client “no” or “wait.”  I’m willing to bet it will soon fade when you realize how much less stressed you are on a day-to-day basis, and how much happier your home life is!

You’ve set boundaries for your commitment to your clients. You’ll say the words “no” or “wait” to a client when the time constraints of a new assignment don’t fit within your agenda. You have now become the boss of your time.  Does your family know that?

There you are sitting at your desk in your home office, available to everyone – kids, spouse, neighbors, friends – at a moments notice. You wanted to work at home so you COULD be available to your family, but what are the limits?  We’ll explore the dichotomy of working at home in order to enjoy the flexibility and availability to the ones you love, and working at home in order to create a successful business which requires focused time away from distractions.

I love to hear your comments and join the newsletter while you are here.

“Sorry No catchy, salesy, promising

headline here?”


According to the marketing gurus and marketing rules of promotion it is important to have a keyword rich and powerful headline when preparing any announcement, sales page or promotion…So why I decided not to write one here you ask? Well here is three reasons why or why not.

  • I have something very important to tell you and in order to you’re your attention, I needed to go against the grain to get you to read up until this point.
  • I want you to focus on the important stuff instead of the fluff.  So I will not include any testimonials, no bonuses, no last minute deadlines, no reason to believe.
  • I want you to sign up because you are looking to take action in your personal and professional life.  That’s it.  This letter is all about taking action, and joining me for the FREE info call.

Please join the call if you:

  1. are committed to turn your vision into a reality

  2. looking to find and implement balance

  3. committed to your personal and professional success

  4. needing support, encouragement and guidance

  5. searching for your life work or purpose

On this call you will find out how to connect with

the right mentor or coach.

The New Year Mindset Mastery info call will be 30

minutes of action packed info, that will explain the

process of designing an easy and confident plan of

action for your next endeavor. You don’t have to do this

by yourself.  There is someone out there who can

support you along the way.

If you are feeling a nudging in your spirit and a yearning

in your soul, then it is time to take a leap of faith

and let me help you package your passion and shift your

mindset to become a success magnet.


Sign up for the Free call

“New Year Mindset Mastery”

October 14, 2010 9pm Est.

We all form habits in childhood that may interfere with running a sound and profitable business.

For instance, did you procrastinate as a child, like not cleaning your room when your mom asked? Well, now you’re a mompreneur, and that nasty little habit can get you into a world of hurt in your business. You have to return phone calls promptly; you have to pay bills promptly; you have to write reports promptly. Well, you get the idea. Your livelihood depends on recognizing the habits that will hurt your business and learning a new more business-like habit.

Once you can recognize this baggage from your childhood, you can do something about it. Take a long, hard look at yourself and add up the good points and the bad. If the bad can hurt your business, be stern with yourself and start the retraining campaign. You can accomplish a lot just by taking note every time you slide back into the old routine.

Many years ago before the patches, the pills and the gum there was a smoking cessation trick that had the smokers put many rubber bands around the cigarette pack so that they were aware every time they reached for a smoke. It slowed them down enough so that they could decide whether they could do without. That’s what you need to do. Tie mental rubber bands around the bad habit, and every time you feel yourself slipping, you can stop and follow the new business habit.

Emails, even email blasts, work just fine for ordinary communication, but if the self-employed mom needs her clients to see something she created, for instance, a Web video, then she has two outlets: Youtube and Ustream. Everyone is familiar with Youtube (www.youtube.com), in a lot of cases thanks to Susan Boyle’s Youtube video that went insanely viral. Ustream (www.ustream.com) is slightly different from Youtube because it’s live streaming.

To effectively market a video posted on Youtube is to post it in your blog also. Follow this up with a tweet, a Facebook announcement and an email blast to your blog subscribers and to your alliance partners. Facebook friends can send to their friends and in that way spread the word about your products or services. Since you now have a Youtube account, the site will accumulate all your postings in one place. This means if you post on a regular basis whether weekly, monthly or quarterly, all your posts are in one place.

Ustream is a live feed and so lends itself to something like video conferencing because there’s a section next to the video for people to comment and ask questions. It’s a quick and easy way, pretty much set the camera and go, to brand your services or products and find a global audience. Again, announcements of when you’ll be posting the video are necessary to reach your subscriber base and outreach to others.

Make sure you get the word out there with your video it can make wonders happen for your business. Create and experience that goes viral.

When is the last time you put your vision on paper. I am not talking about a 30-page business plan or the hottest self-improvement seminar that you went to and had to fill out a questionnaire or assessment. I am talking elementary school. Taking glue, pictures, colors and phrases and placing your vision on a board. This concept known as a Vision Board is a visual explorer.

It is our thinking, more than our surroundings, which determines our level of happiness. Hold a thought and you will create an emotion. That emotion drives a behavior, which in turn creates an event. To change your events you must first change your vision.

I was up one Sunday morning watching Joel Osteen and he was talking about visions and he stated that we must change our vision in order to change our lifestyle…he used chickens and eagles as an example. Chickens vision is limited, they only go after more of the same thing that is placed in front of them and they are always pecking down, they never look up for other things to eat. Eagles on the other hand uses his vision and soars, he chooses to get his food from afar, his vision is expanded and he uses that to survive. Which one are you? The chicken who just accepts what’s in front of him and continues to look for more of the same, or an Eagle who soars and reaching far to get what he wants?

The challenge, for most of us, is to move from pessimistic thinking to a place where your thoughts create feelings of hope and joy. So how do you do it? Simple, no secret, you create a Vision Board or better yet do what I do, have a Vision Board Party where you get a group of friends together with magazines, books, anything visual, and you cut out pictures that represent how you envision your life/business in the future. This whole process helps you turn your visions into reality and watch your goals come to fruition right before your EYES.

The concept of vision boards has been around for years; I actually started researching this concept last year and have conducted a Vision Board Party in Feb 2009. As a living testimonial, I was able to accomplish 80% of my goals for my life and business that I had on my vision board for 2009. Most people have a hard time creating a life plan or business plan and a hard time believing in the success of accomplishing their goals, but this visual process will give the motivation you need to go after “What’s been holding you back”.

Here are some tools you will need:

1) Create a vision board that includes pictures of things that you would like to have in life. Include things that you know you cannot afford right now, but if money were not an option you would have it right now. Items could include a vacation, a new house, a husband, wife, kids and of course more money and health. The pictures can come from anywhere such as magazines, computer printouts, and newspapers.

2) Place the vision board in an area where you’ll see it throughout the day.

3) Look at each picture on your vision board at least daily, and daydream about having that thing in this present moment. Allow yourself to be fully engaged in the daydream, and have fun with it.

Enjoy your visual creation and please keep your eye on the prize.

If you are in the NY area on January 26th you are invited to attend the Empire State of Mind Vision Board Party: click here for more information