No means No

After being a work-at-home entrepreneur for over 7 years, I can attest that the toughest item on this list for me, personally, is learning to say no to potential clients or customers. When you work for yourself – especially in the early days – you’re not always sure where that next paycheck is coming from. And even when the customer roster is full this month, you can’t be positive the same will be true next month or the month after, so you tend to take on more work than you can comfortably perform. After all, isn’t a few nights of burning the midnight oil well worth the benefit of having a little more padding in the bank account?

The problem is, working too much to stay ahead causes us stress and job burnout – and it also makes spouses and families a tad angry! So we just exchange one stress point (finances) for another (overwork and family pressure). There is a solution, although you’re not going to like it. Set a limit and stick to it.

I know, I know, this is easier said than done. But I can honestly say that I’ve never had a customer or client disappear into thin air when I told him or her they had to wait a few weeks or months to work with me. In fact, it often shows that you’re in demand and that you can pick and choose who you work with, and when. And that’s a valuable trait, particularly when you want to command top rates for your expertise.

Think about the busiest restaurant you know of: the Hard Rock Cafe, the Cheesecake Factory, etc.  The advance reservations notice these establishments require actually increases their mystique and reputation. Making your customers and clients wait can do the same for you!

Decide how many products you’re going to release, how many interviews you’re going to do, how many coaching clients you’re going to work with, how many articles you’ll write, or how many hours you’re going to work per week, and then stop. That’s it – no more.

One of the best ways to keep your work commitments at a tolerable level is to make a commitment to your family. You can start with committing to attending every softball game, every Scout meeting, and every recital. You can promise dinner each evening, or read out of a chapter book every night to your children.  This will make you accountable to your own scheduled work day. You may feel a momentary pang of regret or anxiety when you tell a potential client “no” or “wait.”  I’m willing to bet it will soon fade when you realize how much less stressed you are on a day-to-day basis, and how much happier your home life is!

You’ve set boundaries for your commitment to your clients. You’ll say the words “no” or “wait” to a client when the time constraints of a new assignment don’t fit within your agenda. You have now become the boss of your time.  Does your family know that?

There you are sitting at your desk in your home office, available to everyone – kids, spouse, neighbors, friends – at a moments notice. You wanted to work at home so you COULD be available to your family, but what are the limits?  We’ll explore the dichotomy of working at home in order to enjoy the flexibility and availability to the ones you love, and working at home in order to create a successful business which requires focused time away from distractions.

I love to hear your comments and join the newsletter while you are here.

I laugh at the thought of time management

Part 3 of No Stress Series

Setting your priorities and sticking to them is a great step towards reducing your stress, but it won’t help much if you don’t have time to finish all the other menial tasks that are involved in running an at-home business. Items like billing, filing, ordering ink for your printer, and a million other little things that pile up over time still need to be done.

Let’s look at five methods to help you keep better track of where your time goes, and keep on top of your schedule:
Write everything down.

Famous productivity expert David Allen, author of Get It Done, recommend getting your to-dos out of your brain and onto paper. I can attest that this method works! When I’m feeling overwhelmed, I have found one of the greatest ways to de-stress is to sit down and write out everything I have to do that’s got my head spinning. Whether those are big projects, little five-minute tasks, or anything, it all goes down on paper as my brain is churning out the words. When I can actually see my thoughts on paper, I can start sorting and prioritizing.

Keep track of how long a task takes you.

It’s a common psychological trick we play on ourselves – we overestimate how long it takes to complete unpleasant tasks, and we underestimate how long we spend on pleasant items. Get real by writing down the actual time it takes you to do things like file papers, log receipts, and any other tedious task. Then you have a concrete estimate the next time you think, “Oh, that’s going to take all day!”
Minimize interruptions.

Turn off your email alert noise, put your phone ringer on mute, and clear your desktop before you jump into a task that requires concentration. Fewer interruptions and distractions allow you to get in that concentrating “sweet spot” where you’re humming along and working at a pleasant clip. That means you’ll get your work done faster and be less stressed. Constant interruptions ultimately result in needing to re-prioritize your day, over and over and over again. You can see how the stress you feel just keeps escalating without minimizing the interruptions each day.
Break down large projects.

Big projects – website overhauls, writing reports, planning marketing campaigns, creating a newsletter – can be overwhelming. When faced with a large project, break it up into tasks you can complete in one sitting, preferably in under 20 minutes. That way, instead of looking for a free afternoon to tackle the project all at once (which you’ll never get!), you just need to squeeze in 20 minutes here and there until the project is completed. I don’t know anyone who can’t find 20 minutes, but ask an entrepreneur to block out 8 hours for a project, and you’ll receive in turn a stunned glare.
Take advantage of “lost” time.

Our days are full of five minute breaks between activities. We call these “dead” time. You may be sitting in car-line at your child’s school, or in line at the pharmacy, or even waiting for a pot of water to boil. There you are, simply waiting for something to happen. Keep a notebook with a running list of tasks that can be completed in 5 minutes or less. Schedule an appointment, call a friend to set up a lunch date, clean out your voice mail, file your nails – anything that you know you need to do but don’t get around to doing.

Now when you have “dead” time, glance down at your notebook with the list of 5 minute tasks and start at the top.  Work your way down the list every time you find yourself with a few free minutes. You’ll be amazed at how much you accomplish when you’re ready to go!

The power of time management can have you thinking you can do it all now!  You are Superwoman!  You are Supermom!  But, before you go leaping those tall buildings, stop and take a deep breath.  There are still things beyond our control.  Yes, we can do a lot, but we can’t do it all.  Life sometimes gets in the way, even of the most on-task entrepreneur.  Let’s take a look now at how to recover from situations beyond our control.

Post your time management tips, and please share this series with your network. Sign up for my newsletter while you are here.

I bet you a dollar you are not setting

priorities.

If the basics of reading and writing are learning your ABCs, the basics of work-at-home success is setting your priorities. If you don’t have a set of priorities by which to guide your business, your day, and your week, you are at the mercy of circumstance. Happenstance is for people who play the lottery; not for entrepreneurs, and definitely not for the Corporate Mom Dropout who has to juggle everything and everybody.

You sit down at the computer to begin work on your to-do list, and the emails start coming in. Instead of having a way to rate the importance and urgency of each request and item on your list, you just respond to whatever is front and center – which is usually whatever email or phone call has come in most recently. Then the end of the day comes, and you still have as many items on your to-do list as you started with. The stress starts to mount as your business goals recede farther and farther into the distance.

So what’s the solution? Setting priorities. When you have a list of goals and priorities, you have a map for your future.

My advice is to set one or two business objectives for each quarter of the year. You may choose to launch a new product the first quarter of the year, revamp your website during the second quarter, create marketing materials for the third quarter, and develop an outsourcing strategy for the fourth quarter.

The following is my favorite process for breaking down a large objective into daily, weekly, and monthly priorities:

• Start with your quarterly objective.
• Ask yourself, what would have to happen this month to achieve this objective?
• What would have to happen this week?
• What would have to happen today?

Once you have defined what needs to happen each day, week, month, and quarter, put those items on your calendar and to-do list with a big star next to them. Now you know what has to be completed every day before you start answering phone calls or emails. No matter what the rest of the day brings, you know you have completed the things that will most move your business forward.

This small routine will help reduce your stress because you’ll no longer lie in bed, wondering what the heck you accomplished that day. Instead, you will have taken concrete steps towards achieving your most important goals. (P.S. This works great with personal goals, too!).

Now that you have your priorities set for each day, week, month, and quarter, how will you know if all that work will fit into your schedule?  Let’s take a look at how you can manage those fleeting 24 hours we all have to work within. Stay tuned there is more coming…

I love to read your comments and there is more juicy info in the newsletter so make sure you sign up.

Are you building a brand that sticks is the question of the year. One of the things that I wanted to create as a new author, was a brand that speaks to my audience and empowers them to evaluate their future and take immediate action.

One of the things that I want you to do for the month of September is to evaluate your Intentions and take action. Part of Building a Sticky Brand is writing and creating intellectual property. Anyone can write, but being an author is something that involves a deeper level of your motives, intentions and action.

What do you intend to create by writing a book?, by starting a business?, by creating products?, by providing services? by leaving your job?

My intentions in writing a book was clear.

• I wanted my book to be available nationwide so I made sure my book was available in Amazon.com.
• I wanted multiple streams of income so I created events, workshops, tele-seminars and eBooks based on the book.
• I wanted to build my own economy, so I created a blog and groups on Facebook, Linked In and Twitter.
• I wanted to have control over my book, its pricing, its look and feel and its delivery so I chose to self publish.

What are you intentions and is it helping you BUILD A STICKY BRAND?

Post a Comment, Retweet and sign up for my Newsletter and you will get a chance to win a copy of my book “Corporate Mom Dropouts”?  Check back often, different giveaways will be happening every week for the month of September.

Don’t forget to buy your ticket for The Super Mom Entrepreneur Conference Oct. 30, 2011. Click Here for more details.

Get Paid More – Right Now!

By Barb Wade, M.A.
Do you dread hearing the words, “So, what do you charge?” Knowing how much to charge and confidently standing behind those fees is the Achilles Heel of many entrepreneurs.

In fact, some service providers feel so much discomfort when stating their fees that they squirm, buckle, stutter, or even apologize when doing so!

But those of us who are also moms have it even tougher because we tend to be self-sacrificing. Moms are so used to giving to everyone else – our children, our spouses, the church, the PTA – that it can feel odd or even “wrong” to give to ourselves by being well paid.

Here’s a fact: a significant number of coaches, consultants, and service-based entrepreneurs charge way too little – especially if they are also moms. They undervalue their worth and are quick to discount their already low rates when asked. And many feel that making real money and “being of service” are somehow incompatible. But nothing could be further from the truth.

You deserve to be richly paid for the valuable gifts you share with the world!
Your specific expertise, knowledge, and know-how, and its ability to enhance and transform your clients’ lives and/or businesses is highly valuable. Your clients desperately need the information and instruction that you have to offer in order to solve their biggest, most challenging problems.
So why is it so hard to charge appropriately for the tremendous benefits that you bring your clients?

There are many factors that make this a problem area, including “money barriers” — both internal (in your mind) and external (real, practical issues) — that block the flow of abundance. Here are some tips to help you master your response to that dreaded question, “so, what do you charge?”

First of all, answer this question only after you have laid the right groundwork for your prospect to understand the real value of what your are offering. Some people are “bottom line” types and want to get right to the price. You can gracefully redirect them by saying “I’m happy to talk about that with you, but first I’d like to get a little bit more information about you and your needs…”

In order to command higher fees, your clients must understand the incredible results that your coaching, consulting, or service provides for them, and the impact of those results! You are not selling your “time,” you are selling the tangible and measurable outcomes that your clients will enjoy, and that will solve their biggest problems. What are those results worth to them?

Explore where your prospective client is now, and what the cost is of their current situation. Hint: That “cost” is not just monetary, but can include lost time, poor health, bad debt, missed opportunities, broken relationships, or whatever pertains to their circumstances. Then, paint a vivid picture of what is possible for them with your assistance. What will they be able to do, have, or experience at that point that they don’t now?

It’s incredibly important to have “social proof” that allows your clients to trust that you can, in fact, get them to the results that they so desperately crave. One particularly strong form of social proof is to provide testimonials from “raving fan” clients who are thrilled with your services and the results they achieved from working with you.

Another form of social proof that is equally strong is your own personal story. Were you once in the situation that you find most of your clients in, and did you overcome the obstacles you faced to achieve a significant level of fulfillment and success? Tell your story! People want to work with those that they can relate to, and who are living examples of the success that they want for themselves.

Also, cite any official credentials that you may have – degrees, training programs, certifications, etc. Anything that adds credibility will assist you in charging higher fees.

Finally, when it is time to answer the question, speak with authority and confidence. Tell them what you charge and use the word “investment” instead of cost, because no matter what the price, working with you is an investment in themselves or their business. Then be quiet! Let them think about it for a moment. It’s easy to want to start explaining or backpedaling in order to break the tension. Don’t. Wait for them to respond, then deal with any objections they may have.

Perhaps the most important factor in commanding the high fees you desire is how you, personally, feel about yourself and your “right” to be paid such amounts! For whatever reason, many women entrepreneurs in particular tend to discount what they know, and the value of that information. This is a terrible hindrance to your success!

A good strategy is to make a list of all of the contributions you have made to your clients’ lives and the results they have attained. If needed, ask your clients, friends, colleagues, mentors, business partners, and anyone else that you have worked with to tell you what you helped them experience, achieve or create.

You must also remind yourself that what comes so easily to you – either naturally, or because of years of study and experience, or from a combination – is neither obvious nor comes easily to those in your target market. Do not undermine their interest by being self-deprecating about your skills and talents – if you do, so will they!

So, in order to charge what you’re worth (and get it!), take the time to truly embrace the value of your personal skills and expertise. And then practice stating your fees with confidence and conviction.

For more information on our featured Corporate Mom Dropout visit www.barbwade.com

This is a no excuse zone, we can no longer blame others for our slack or lack or getting, doing or being something. Today we will be held accountable for our actions towards our success. In my experiences having an accountability partner helped me complete many of my goals. Pick and connect with our accountability partner over the course of the weekend.

The goal of having an accountability partner (A.P) is to have someone help you reach your goal, help motivate you to stay focused and to help you grow. I would like for you to connect with someone other than your BFF over the weekend. When you connect make sure they are goal minded, serious about their personal and or professional growth.

Once you connect do the following:

*come up with a confidentiality and non judgmental verbal agreement
*connect via phone, email, or in person once a week or during the weekend
*write in your journals about your progress and your next steps
*write down your (A.P) progress and next steps
*commit to meeting consistently once a week or more if you choose

As an (A.P) accountability partner your responsible for putting the fire under your partners butt. Remember this is a No excuse zone.

Share the following:

Ask your (A.P) to hold you accountable to the “BEING as opposed to DOING” part. For example, I am Ms. Impactful, as Ms. Impactful I should be impactful everyday throughout the day, spreading my attribute like a disease, infecting others with my inspiration. People should see nothing but impactfulness, because that is who i am. How can I be impactful? by encouraging others, supporting others, making sure I give people I encounter a wow experience through my conversation or through my actions.

Back to my goal: My A.P partner knows that I am on a media campaign and working towards getting visibility on T.V and Radio. I have to send my media kit out to 5 media outlets a week, and she is holding me accountable to that task for the rest of the month.